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 B  AB  JB*  OB  OE*  OE
 S  AS  JS*  OS  OS*  3
 JB
 JS
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Detailed Insider History for:
SERVICENOW INC: NOW

Price: 7/31/15 52-Wk
High
52-Wk
Low
Mkt Cap (mm) Shrs Out (mm) 3-Mth Ave
Vol (m)
Ind. Yield Short Int
% Float
Inst. Owned Insider Owned
$80.50 $83.52 $54.05 $12,381 154 1,299 0.0% 4.7% 89.15% 0.19%
Exch Sector Industry Sub-Industry
NYSE Services Business Services Services- Computer Integrated Systems Design
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Insider Statistics
T N H M S
Filer Name
Insider Title
Trans Type
Dollar Value
Shares Traded
Trans Date From
Trans Date To
Trans Price From
Trans Price To
Total Holdings
Delta % Owned
Owned
Other Info
Input Date
1
1y
38
0%
38%
DIR
AS
$15,715,468
203,600
7/27/15
7/29/15
$75.81
$78.27
30,400
-87.0
I
10b
7/29/15 - 8:23:50 pm
2
1y
30
0%
38%
O
OS
$775,800
10,000
---
7/28/15
$76.74
$78.47
49,035
-16.9
D
10b
7/30/15 - 12:18:35 pm
3
    
 
O
OE
$30,000
10,000
---
7/28/15
---
$3.00
59,035
20.4
D
10b
7/30/15 - 12:18:35 pm
4
1y
25
0%
39%
CFO
OS
$3,060,845
40,000
---
7/13/15
$76.44
$77.14
82,664
-32.6
D
10b
7/15/15 - 4:19:59 pm
5
    
 
CFO
OE
$120,000
40,000
---
7/13/15
---
$3.00
122,664
48.4
D
10b
7/15/15 - 4:19:59 pm
6
1y
30
0%
38%
O
OS
$841,697
11,000
---
7/13/15
$76.45
$77.16
49,035
-18.3
D
10b
7/15/15 - 4:17:08 pm
7
    
 
O
OE
$33,000
11,000
---
7/13/15
---
$3.00
60,035
22.4
D
10b
7/15/15 - 4:17:08 pm
8
1y
19
0%
40%
COO
OS
$1,868,621
25,000
---
7/1/15
$74.21
$74.93
35,314
-41.4
D
10b
7/6/15 - 11:53:46 am
9
    
 
COO
OE
$75,000
25,000
---
7/1/15
---
$3.00
60,314
70.8
D
10b
7/6/15 - 11:53:46 am
10
1y
28
0%
44%
PR,CEO,DIR
OS
$11,143,240
150,000
---
7/1/15
$73.83
$74.79
73,389
-67.1
D
10b
7/6/15 - 11:45:29 am
11
    
 
PR,CEO,DIR
OE
$390,000
150,000
---
7/1/15
---
$2.60
223,389
204.4
D
10b
7/6/15 - 11:45:29 am
12
1y
38
0%
38%
DIR
AS
$4,690,202
60,000
---
6/24/15
$77.51
$80.36
815,000
-6.9
I
10b
6/26/15 - 8:05:55 pm
13
1y
38
0%
38%
DIR
AS
$16,344,842
203,600
6/17/15
6/19/15
$79.78
$81.25
32,000
-86.4
I
10b
6/19/15 - 6:40:29 pm
14
1y
2
0%
13%
DIR
OS
$800,540
10,000
---
6/17/15
---
$80.05
3,131
-76.2
D
10b
6/18/15 - 8:07:51 pm
15
    
 
DIR
OE
$22,000
10,000
---
6/17/15
---
$2.20
13,131
319.4
D
10b
6/18/15 - 8:07:51 pm
16
1y
25
0%
39%
CFO
OS
$3,096,010
40,000
---
6/15/15
$77.08
$77.68
82,664
-32.6
D
10b
6/17/15 - 1:53:38 pm
17
    
 
CFO
OE
$120,000
40,000
---
6/15/15
---
$3.00
122,664
48.4
D
10b
6/17/15 - 1:53:38 pm
18
1y
30
0%
38%
O
OS
$1,635,130
21,000
---
6/11/15
$77.80
$78.25
49,035
-30.0
D
10b
6/15/15 - 6:37:22 pm
19
    
 
O
OE
$63,000
21,000
---
6/11/15
---
$3.00
70,035
42.8
D
10b
6/15/15 - 6:37:22 pm
20
    
 
DIR
JB
---
3,131
---
6/11/15
---
---
3,131
New
D
R
6/12/15 - 6:00:38 pm
21
    
 
DIR
JB
---
3,131
---
6/10/15
---
---
3,131
New
D
R
6/12/15 - 3:20:46 pm
22
    
 
DIR
JB
---
3,131
---
6/10/15
---
---
5,390
138.6
D
R
6/12/15 - 3:19:10 pm
23
    
 
DIR
JB
---
3,131
---
6/10/15
---
---
3,131
New
D
R
6/12/15 - 3:16:10 pm
24
    
 
DIR
JB
---
2,107
---
6/10/15
---
---
2,905
264.0
D
R
6/12/15 - 3:14:48 pm
25
    
 
DIR
JB
---
3,131
---
6/10/15
---
---
3,131
New
D
R
6/12/15 - 3:12:43 pm
26
    
 
DIR
JB
---
3,131
---
6/10/15
---
---
20,531
18.0
D
R
6/12/15 - 3:08:36 pm
27
    
 
DIR
JB
---
2,107
---
6/10/15
---
---
2,107
New
D
R
6/12/15 - 3:06:16 pm
28
1y
19
0%
40%
COO
OS
$1,890,581
25,000
---
6/1/15
$75.58
$76.41
35,314
-41.4
D
10b
6/3/15 - 5:29:23 pm
29
    
 
COO
OE
$75,000
25,000
---
6/1/15
---
$3.00
60,314
70.8
D
10b
6/3/15 - 5:29:23 pm
30
1y
28
0%
44%
PR,CEO,DIR
OS
$11,337,025
150,000
---
6/1/15
$75.56
$76.19
73,389
-67.1
D
10b
6/3/15 - 5:26:03 pm
31
    
 
PR,CEO,DIR
OE
$390,000
150,000
---
6/1/15
---
$2.60
223,389
204.4
D
10b
6/3/15 - 5:26:03 pm
32
    
 
DIR
JS
---
65,000
---
5/28/15
---
---
5,676,588
-1.1
I
10b
5/28/15 - 7:15:46 pm
33
1y
38
0%
38%
DIR
AS
$15,831,037
203,600
5/26/15
5/28/15
$76.52
$78.91
33,600
-85.8
I
10b
5/28/15 - 7:15:46 pm
34
1y
30
0%
38%
O
OS
$696,292
9,000
---
5/26/15
$77.35
$78.50
49,035
-15.5
D
10b
5/28/15 - 7:18:14 pm
35
    
 
O
OE
$27,000
9,000
---
5/26/15
---
$3.00
58,035
18.4
D
10b
5/28/15 - 7:18:14 pm
36
1y
25
0%
39%
CFO
OS
$2,366,575
31,868
---
5/14/15
---
$74.26
90,796
-26.0
D
10b
5/15/15 - 12:42:18 pm
37
1y
25
0%
39%
CFO
OS
$607,794
8,132
---
5/14/15
---
$74.74
82,664
-9.0
D
10b
5/15/15 - 12:42:18 pm
38
    
 
CFO
OE
$120,000
40,000
---
5/14/15
---
$3.00
122,664
48.4
D
10b
5/15/15 - 12:42:18 pm
39
1y
30
0%
38%
O
OS
$811,731
11,000
---
5/12/15
$72.77
$74.54
49,035
-18.3
D
10b
5/14/15 - 1:32:57 pm
40
    
 
O
OE
$33,000
11,000
---
5/12/15
---
$3.00
60,035
22.4
D
10b
5/14/15 - 1:32:57 pm
41
1y
38
0%
38%
DIR
S
$9,550,715
127,230
---
5/8/15
$74.20
$76.02
1,587
-98.8
D
R
5/11/15 - 5:36:02 pm
42
    
 
DIR
JS
$9,086,208
122,770
---
5/7/15
---
$74.01
128,817
-48.8
D
R
5/11/15 - 5:36:02 pm
43
    
 
DIR
JB
---
250,000
---
5/7/15
---
---
251,587
15,753.0
D
R
5/11/15 - 5:36:02 pm
44
1y
30
0%
38%
O
OS
$791,433
11,000
---
5/5/15
$71.80
$72.93
49,035
-18.3
D
10b
5/7/15 - 4:38:28 pm
45
    
 
O
OE
$33,000
11,000
---
5/5/15
---
$3.00
60,035
22.4
D
10b
5/7/15 - 4:38:28 pm
46
1y
28
0%
44%
PR,CEO,DIR
OS
$11,109,712
150,000
---
5/1/15
$73.98
$74.86
73,389
-67.1
D
10b
5/5/15 - 3:01:45 pm
47
    
 
PR,CEO,DIR
OE
$390,000
150,000
---
5/1/15
---
$2.60
223,389
204.4
D
10b
5/5/15 - 3:01:45 pm
48
1y
19
0%
40%
COO
OS
$1,860,361
25,000
---
5/1/15
$74.31
$75.14
35,314
-41.4
D
10b
5/5/15 - 2:58:37 pm
49
    
 
COO
OE
$75,000
25,000
---
5/1/15
---
$3.00
60,314
70.8
D
10b
5/5/15 - 2:58:37 pm
50
1y
30
0%
38%
O
OS
$1,072,448
14,000
---
4/24/15
$76.60
$77.18
49,035
-22.2
D
10b
4/28/15 - 3:57:44 pm
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