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 B  AB  JB*  OB  OE*  OE
 S  AS  JS*  OS  OS*  3
 JB
 JS
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Detailed Insider History for:
STEVEN MADDEN LTD: SHOO
Price: 5/23/13 52-Wk
High		 52-Wk
Low		 Mkt Cap (mm) Shrs Out (mm) 3-Mth Ave
Vol (m)		 Ind. Yield Short Int
% Float		 Inst. Owned Insider Owned
$47.21 $49.76 $31.25 $2,181 46 481 0.0% 3.2% 89.50% 7.62%
Exch Sector Industry Sub-Industry
NASD Manufacturing Leather And Leather Products Footwear, (No Rubber)
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#:
View Form:
Filer Name
Insider Title
Trans Type
Dollar Value
Shares Traded
Trans Date From
Trans Date To
Trans Price From
Trans Price To
Total Holdings
Delta % Owned
Owned
Other Info
Input Date
1
MADDEN STEVEN
BO
S
$4,767,974
100,000
5/16/13
5/17/13
---
$47.57
1,605,375
-5.9
I
---
5/20/13 - 3:37:53 pm
2
SCHWARTZ THOMAS H
DIR
S
$434,670
9,000
---
5/14/13
---
$48.23
5,400
-62.5
D
---
5/15/13 - 7:56:26 pm
3
SCHMERTZ ROBERT
O
OS
$2,038,476
42,187
---
5/13/13
---
$48.32
236,335
-15.1
D
---
5/15/13 - 7:55:03 pm
4
SCHMERTZ ROBERT
O
OE
$352,122
42,187
---
5/13/13
---
$8.35
278,522
17.9
D
---
5/15/13 - 7:55:03 pm
5
ROSENFELD EDWARD R
CEO,CB,DIR
S
$335,100
7,500
---
3/18/13
---
$44.68
266,375
-2.7
D
R
3/18/13 - 3:22:44 pm
6
MADDEN STEVEN
BO
S
$4,473,000
100,000
---
3/15/13
---
$44.73
1,705,375
-5.5
I
---
3/18/13 - 5:50:32 pm
7
VARELA AMELIA
VP
JB
---
10,000
---
3/15/13
---
---
21,473
87.2
D
R
3/18/13 - 3:27:25 pm
8
ROSENFELD EDWARD R
CEO,CB,DIR
JB
---
20,000
---
3/15/13
---
---
273,875
7.9
D
R
3/18/13 - 3:22:44 pm
9
SCHMERTZ ROBERT
O
S
$804,772
18,000
---
3/15/13
---
$44.65
236,335
-7.1
D
R
3/18/13 - 1:25:55 pm
10
SCHMERTZ ROBERT
O
JB
---
11,043
---
3/15/13
---
---
254,335
4.5
D
R
3/18/13 - 1:25:55 pm
11
MADDEN JOHN L
DIR
S
$603,315
13,500
---
3/6/13
---
$44.69
2,937
-82.1
D
R
3/7/13 - 6:37:07 pm
12
SCHMERTZ ROBERT
O
JB
---
16,667
---
1/4/13
---
---
243,292
7.4
D
R
1/8/13 - 6:01:17 am
13
MADDEN JOHN L
DIR
JB
---
48,008
---
1/2/13
---
---
48,008
New
I
R
1/8/13 - 5:51:21 pm
14
ROSENFELD EDWARD R
CEO,CB,DIR
JB
---
100,000
---
1/2/13
---
---
253,875
65.0
D
R
1/3/13 - 4:45:32 pm
15
VARELA AMELIA
VP
OS
$1,860,192
42,186
---
12/19/12
---
$44.09
11,473
-78.6
D
---
12/21/12 - 4:42:40 pm
16
VARELA AMELIA
VP
OE
$352,114
42,186
---
12/19/12
---
$8.35
53,659
367.7
D
---
12/21/12 - 4:42:40 pm
17
MADDEN STEVEN
BO
JS
---
227,477
---
12/18/12
---
---
2,868,650
-7.3
D
---
3/13/13 - 7:39:08 pm
18
SINHA AWADHESH K
COO
S
$790,372
17,500
---
12/3/12
---
$45.16
42,500
-29.2
D
---
12/5/12 - 4:58:47 pm
19
DHARIA ARVIND
CFO
OS
$1,107,108
25,000
---
11/27/12
---
$44.22
78,403
-24.2
D
---
11/29/12 - 10:57:40 am
20
DHARIA ARVIND
CFO
OE
$208,668
25,000
---
11/27/12
---
$8.35
103,403
31.9
D
---
11/29/12 - 10:57:40 am
21
ROSENFELD EDWARD R
CEO,CB,DIR
S
$582,660
13,500
---
11/21/12
---
$43.16
153,875
-8.1
D
---
11/21/12 - 3:49:00 pm
22
MIGLIORINI PETER
DIR
S
$97,229
2,250
---
11/20/12
---
$43.21
2,250
-50.0
D
---
11/21/12 - 3:50:44 pm
23
SCHMERTZ ROBERT
O
OS
$935,033
22,500
---
11/14/12
---
$41.56
226,625
-9.0
D
---
11/16/12 - 4:22:17 pm
24
SCHMERTZ ROBERT
O
OE
$370,958
22,500
---
11/14/12
---
$16.49
249,125
9.9
D
---
11/16/12 - 4:22:17 pm
25
MADDEN JOHN L
DIR
S
$427,620
10,000
---
8/24/12
---
$42.76
14,750
-40.4
D
---
8/28/12 - 5:45:30 pm
26
DHARIA ARVIND
CFO
S
$1,078,235
25,000
---
8/22/12
---
$43.05
78,403
-24.2
D
---
8/24/12 - 4:09:36 pm
27
DHARIA ARVIND
CFO
S
$923,496
22,600
8/6/12
8/7/12
$40.21
$41.69
103,403
-17.9
D
---
8/8/12 - 1:44:08 pm
28
MADDEN STEVEN
BO
JB
---
169,046
---
8/1/12
---
---
3,096,127
5.8
D
---
8/3/12 - 5:33:56 pm
29
MADDEN STEVEN
BO
3
---
---
---
6/30/12
---
---
2,927,081
---
D
---
7/6/12 - 5:46:59 pm
30
MADDEN STEVEN
BO
3
---
---
---
6/30/12
---
---
1,805,375
---
I
---
7/6/12 - 5:46:59 pm
31
SCHMERTZ ROBERT
O
OS
$1,541,638
42,188
---
6/19/12
---
$36.54
226,625
-15.7
D
---
6/21/12 - 4:20:40 pm
32
SCHMERTZ ROBERT
O
OE
$352,131
42,188
---
6/19/12
---
$8.35
268,813
18.6
D
---
6/21/12 - 4:20:40 pm
33
SACHDEV RAVI
DIR
JB
---
2,250
---
6/6/12
---
---
14,625
18.2
D
R
6/8/12 - 4:26:52 pm
34
RANDALL RICHARD P
DIR
JB
---
2,250
---
6/6/12
---
---
16,125
16.2
D
R
6/8/12 - 4:22:49 pm
35
MIGLIORINI PETER
DIR
JB
---
2,250
---
6/6/12
---
---
4,500
100.0
D
R
6/8/12 - 4:20:35 pm
36
SCHWARTZ THOMAS H
DIR
JB
---
2,250
---
6/6/12
---
---
14,400
18.5
D
R
6/8/12 - 4:17:38 pm
37
DHARIA ARVIND
CFO
OB
$208,668
25,000
---
5/14/12
---
$8.35
126,003
24.8
D
---
5/16/12 - 3:23:47 pm
38
DHARIA ARVIND
CFO
JB
---
5,000
---
4/2/12
---
---
101,003
5.2
D
R
4/6/12 - 2:23:30 pm
39
ROSENFELD EDWARD R
CEO,CB,DIR
S
$395,730
9,000
---
3/16/12
---
$43.97
147,375
-5.8
D
---
3/16/12 - 4:47:50 pm
40
ROSENFELD EDWARD R
CEO,CB,DIR
JB
---
20,000
---
3/14/12
---
---
167,375
13.6
D
R
3/28/12 - 3:57:03 pm
41
VARELA AMELIA
VP
JB
---
11,473
---
3/14/12
---
---
11,473
New
D
R
3/28/12 - 3:53:59 pm
42
SINHA AWADHESH K
COO
JB
---
7,500
---
3/14/12
---
---
60,000
14.3
D
R
3/28/12 - 3:50:58 pm
43
VARELA AMELIA
VP
OS
$1,632,511
37,500
3/12/12
3/13/12
$43.52
$43.55
---
All
D
---
3/14/12 - 12:25:43 pm
44
VARELA AMELIA
VP
OE
$954,251
37,500
3/12/12
3/13/12
---
$25.45
20,000
---
D
---
3/14/12 - 12:25:43 pm
45
SCHMERTZ ROBERT
O
OS
$973,620
22,500
---
3/2/12
---
$43.27
226,625
-9.0
D
---
3/6/12 - 3:04:38 pm
46
SCHMERTZ ROBERT
O
OE
$370,958
22,500
---
3/2/12
---
$16.49
249,125
9.9
D
---
3/6/12 - 3:04:38 pm
47
DHARIA ARVIND
CFO
S
$450,000
10,000
---
3/1/12
---
$45.00
96,003
-9.4
D
---
3/2/12 - 5:19:00 pm
48
SINHA AWADHESH K
COO
S
$517,968
11,875
2/29/12
3/1/12
$43.50
$43.84
52,500
-18.4
D
---
3/2/12 - 2:20:03 pm
49
MADDEN JOHN L
DIR
S
$649,605
15,000
---
2/29/12
---
$43.31
24,750
-37.7
D
---
2/29/12 - 5:51:55 pm
50
SINHA AWADHESH K
COO
S
$951,563
21,875
---
2/27/12
---
$43.50
64,375
-25.4
D
---
2/29/12 - 11:23:31 am
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