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Transaction Types Key To InsiderInsights' Infobase
 B  AB  JB*  OB  OE*  OE
 S  AS  JS*  OS  OS*  3
 JB
 JS
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Detailed Insider History for:
CHEESECAKE FACTORY INC: CAKE
Price: 5/17/13 52-Wk
High		 52-Wk
Low		 Mkt Cap (mm) Shrs Out (mm) 3-Mth Ave
Vol (m)		 Ind. Yield Short Int
% Float		 Inst. Owned Insider Owned
$40.75 $41.02 $29.44 $2,173 53 870 1.2% 14.9% 92.66% 0.52%
Exch Sector Industry Sub-Industry
NASD Retail Trade Eating And Drinking Places Retail- Eating Places
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#:
View Form:
Filer Name
Insider Title
Trans Type
Dollar Value
Shares Traded
Trans Date From
Trans Date To
Trans Price From
Trans Price To
Total Holdings
Delta % Owned
Owned
Other Info
Input Date
1
BYFUGLIN MAX S
PR
OS
$407,229
10,000
---
5/17/13
$40.60
$40.91
52,803
-15.9
I
---
5/21/13 - 5:04:56 pm
2
BYFUGLIN MAX S
PR
OE
$293,600
10,000
---
5/17/13
---
$29.36
62,803
18.9
I
---
5/21/13 - 5:04:56 pm
3
ZURZOLO DEBBY R
VP,GC,SEC
OS
$198,790
5,000
---
5/7/13
$39.75
$39.78
21,620
-18.8
I
---
5/9/13 - 5:24:40 pm
4
ZURZOLO DEBBY R
VP,GC,SEC
OE
$146,800
5,000
---
5/7/13
---
$29.36
26,620
23.1
I
---
5/9/13 - 5:24:40 pm
5
BYFUGLIN MAX S
PR
OS
$395,773
10,000
5/6/13
5/7/13
$39.55
$39.63
52,803
-15.9
I
---
5/8/13 - 5:07:26 pm
6
BYFUGLIN MAX S
PR
OE
$293,600
10,000
5/6/13
5/7/13
---
$29.36
60,406
19.8
I
---
5/8/13 - 5:07:26 pm
7
SCHMICK DOUGLAS L
DIR
B
$14,688
370
---
5/6/13
---
$39.70
795
87.1
D
---
5/7/13 - 5:00:24 pm
8
BYFUGLIN MAX S
PR
OS
$692,118
17,500
---
5/2/13
$39.53
$39.57
52,803
-24.9
I
---
5/6/13 - 5:15:00 pm
9
BYFUGLIN MAX S
PR
OE
$513,800
17,500
---
5/2/13
---
$29.36
70,303
33.1
I
---
5/6/13 - 5:15:00 pm
10
GORDON DAVID M
PR
OS
$2,385,000
60,000
---
4/30/13
---
$39.75
3,310
-94.8
D
---
5/1/13 - 7:40:10 pm
11
GORDON DAVID M
PR
OE
$1,906,398
60,000
---
4/30/13
---
$31.77
63,310
1,812.7
D
---
5/1/13 - 7:40:10 pm
12
OVERTON DAVID
CB,DIR
OS
$8,947,949
225,000
4/29/13
4/30/13
$39.65
$39.70
120,000
-65.2
D
---
5/1/13 - 7:39:48 pm
13
OVERTON DAVID
CB,DIR
OE
$6,606,000
225,000
4/29/13
4/30/13
---
$29.36
314,600
251.1
D
---
5/1/13 - 7:39:48 pm
14
BENN DOUG
VP,CFO
OS*
$168,663
4,207
---
4/25/13
$40.00
$40.33
24,187
-14.8
D
R,10b
4/29/13 - 8:00:31 pm
15
BENN DOUG
VP,CFO
OE*
$46,000
5,000
---
4/25/13
---
$9.20
28,394
21.4
D
R,10b
4/29/13 - 8:00:31 pm
16
BENN DOUG
VP,CFO
OS*
$234,761
6,339
---
3/22/13
$37.00
$37.14
53,394
-10.6
D
10b
3/22/13 - 7:20:08 pm
17
BENN DOUG
VP,CFO
OE*
$69,000
7,500
---
3/22/13
---
$9.20
59,733
14.4
D
10b
3/22/13 - 7:20:08 pm
18
ZURZOLO DEBBY R
VP,GC,SEC
OS
$270,102
7,500
---
3/14/13
$36.00
$36.03
21,620
-25.8
I
---
3/15/13 - 5:46:22 pm
19
ZURZOLO DEBBY R
VP,GC,SEC
OE
$220,200
7,500
---
3/14/13
---
$29.36
29,120
34.7
I
---
3/15/13 - 5:46:22 pm
20
ZURZOLO DEBBY R
VP,GC,SEC
JB
---
6,000
---
3/6/13
---
---
24,500
32.4
D
R
3/11/13 - 7:30:35 pm
21
BYFUGLIN MAX S
PR
JB
---
6,000
---
3/6/13
---
---
25,000
31.6
D
R
3/11/13 - 7:30:11 pm
22
BENN DOUG
VP,CFO
JB
---
7,000
---
3/6/13
---
---
52,233
15.5
D
R
3/11/13 - 7:30:01 pm
23
OVERTON DAVID
CB,DIR
JB
---
45,000
---
3/6/13
---
---
120,000
60.0
D
R
3/11/13 - 7:29:43 pm
24
GORDON DAVID M
PR
JB
---
9,000
---
3/6/13
---
---
28,400
46.4
D
R
3/11/13 - 7:29:30 pm
25
SCHMICK DOUGLAS L
DIR
B
$15,074
425
---
3/5/13
---
$35.47
425
New
D
---
3/8/13 - 5:42:50 pm
26
ZURZOLO DEBBY R
VP,GC,SEC
OS
$1,237,466
35,000
3/4/13
3/5/13
$35.00
$35.50
21,620
-61.8
I
---
3/6/13 - 5:29:18 pm
27
ZURZOLO DEBBY R
VP,GC,SEC
OE
$1,027,600
35,000
3/4/13
3/5/13
---
$29.36
51,620
210.6
I
---
3/6/13 - 5:29:18 pm
28
SLOMANN CHERYL
AO
OS*
$308,918
9,016
---
3/1/13
$34.20
$34.31
12,801
-41.3
D
---
3/5/13 - 5:35:03 pm
29
SLOMANN CHERYL
AO
OE*
$203,560
9,500
---
3/1/13
---
$9.20
21,817
77.1
D
---
3/5/13 - 5:35:03 pm
30
PITTAWAY DAVID BRUCE
DIR
B
$34,100
1,000
---
3/1/13
---
$34.10
9,222
12.2
D
---
3/1/13 - 5:15:10 pm
31
SIMON HERBERT
DIR
B
$698,372
20,000
---
2/28/13
$34.90
$34.92
170,000
13.3
I
---
3/1/13 - 5:15:27 pm
32
GORDON DAVID M
PR
3
---
---
---
2/18/13
---
---
3,310
---
D
R
2/22/13 - 6:01:30 pm
33
GORDON DAVID M
PR
3
---
---
---
2/18/13
---
---
19,400
---
D
R
2/22/13 - 6:01:30 pm
34
BENN DOUG
VP,CFO
JS
$63,939
1,880
---
2/5/13
---
$34.01
45,233
-4.0
D
---
2/7/13 - 6:04:58 pm
35
SLOMANN CHERYL
AO
JS
$6,258
184
---
2/5/13
---
$34.01
12,317
-1.5
D
---
2/7/13 - 6:04:38 pm
36
ZURZOLO DEBBY R
VP,GC,SEC
JS
$19,182
564
---
2/5/13
---
$34.01
18,500
-3.0
D
---
2/7/13 - 6:04:31 pm
37
BYFUGLIN MAX S
PR
JS
$25,576
752
---
2/5/13
---
$34.01
19,000
-3.8
D
---
2/7/13 - 6:04:17 pm
38
BENN DOUG
VP,CFO
JS
$82,765
2,440
---
1/7/13
---
$33.92
47,113
-4.9
D
---
1/9/13 - 5:30:51 pm
39
ZURZOLO DEBBY R
VP,GC,SEC
JS
$82,765
2,440
---
1/7/13
---
$33.92
20,000
-10.9
D
---
1/9/13 - 5:26:00 pm
40
SLOMANN CHERYL
AO
JS
$44,673
1,317
---
1/7/13
---
$33.92
12,501
-9.5
D
---
1/9/13 - 5:25:49 pm
41
BYFUGLIN MAX S
PR
JS
$82,765
2,440
---
1/7/13
---
$33.92
21,000
-10.4
D
---
1/9/13 - 5:25:36 pm
42
ZURZOLO DEBBY R
VP,GC,SEC
OS
$105,036
3,000
---
11/27/12
$35.00
$35.03
17,124
-14.9
I
---
11/29/12 - 5:11:27 pm
43
ZURZOLO DEBBY R
VP,GC,SEC
OE
$88,080
3,000
---
11/27/12
---
$29.36
20,124
17.5
I
---
11/29/12 - 5:11:27 pm
44
ZURZOLO DEBBY R
VP,GC,SEC
OS
$237,914
7,000
11/19/12
11/20/12
$33.85
$34.13
17,124
-29.0
I
---
11/21/12 - 5:25:10 pm
45
ZURZOLO DEBBY R
VP,GC,SEC
OE
$205,520
7,000
11/19/12
11/20/12
---
$29.36
21,124
49.6
I
---
11/21/12 - 5:25:10 pm
46
OVERTON DAVID
CB,DIR
S
$125,183
3,720
---
11/19/12
$33.65
$33.68
183,950
-2.0
I
---
11/19/12 - 5:27:22 pm
47
BENN DOUG
VP,CFO
OS*
$219,376
6,351
9/6/12
9/7/12
$34.50
$34.65
49,553
-11.4
D
10b
9/10/12 - 4:41:02 pm
48
BENN DOUG
VP,CFO
OE*
$69,000
7,500
---
9/6/12
---
$9.20
55,904
15.5
D
10b
9/10/12 - 4:41:02 pm
49
ZURZOLO DEBBY R
VP,GC,SEC
OS
$344,000
10,000
---
9/6/12
---
$34.40
17,124
-36.9
I
10b
9/7/12 - 6:10:47 pm
50
ZURZOLO DEBBY R
VP,GC,SEC
OE
$293,600
10,000
---
9/6/12
---
$29.36
27,124
58.4
I
10b
9/7/12 - 6:10:47 pm
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