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 B  AB  JB*  OB  OE*  OE
 S  AS  JS*  OS  OS*  3
 JB
 JS
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Detailed Insider History for:
VIANT TECHNOLOGY INC: DSP
Price: 12/19/25 52-Wk
High		 52-Wk
Low		 Mkt Cap (mm) Shrs Out (mm) 3-Mth Ave
Vol (m)		 Ind. Yield Short Int
% Float		 Inst. Owned Insider Owned
$11.76 $26.33 $8.11 $745 17 294 0.0% 6.1% 59.79% 8.45%
Exch Sector Industry Sub-Industry
NasdaqGS Services Business Services Services- Computer Programming, Data Processing, Etc.
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Insider Statistics
T N H M S
Filer Name
Insider Title
Trans Type
Dollar Value
Shares Traded
Trans Date From
Trans Date To
Trans Price From
Trans Price To
Total Holdings
Delta % Owned
Owned
Other Info
Input Date
1
    
 
MADDEN LARRY
CFO
AS
$2,128,493
135,716
11/14/24
11/18/24
$14.61
$17.44
392,634
-25.7
D
10b
11/18/24 - 7:51:24 pm
2
    
 
MADDEN LARRY
CFO
AS
$17,339
1,498
---
10/28/24
---
$11.57
528,350
-0.3
D
10b
10/30/24 - 7:20:16 pm
3
    
 
MADDEN LARRY
CFO
S
$65,003
5,810
10/9/24
10/11/24
$11.06
$11.23
529,848
-1.1
D
---
10/11/24 - 5:38:10 pm
4
    
 
MADDEN LARRY
CFO
AS
$77,337
6,976
9/20/24
9/24/24
$11.02
$11.15
535,658
-1.3
D
10b
9/24/24 - 9:28:05 pm
5
    
 
MADDEN LARRY
CFO
JS
$141,030
14,005
---
9/10/24
---
$10.07
542,634
-2.5
D
R
9/12/24 - 4:20:36 pm
6
    
 
VANDERHOOK CHRISTOPHER
COO,DIR
JS
$86,965
8,636
---
9/10/24
---
$10.07
506,432
-1.7
D
R
9/12/24 - 4:19:43 pm
7
    
 
VANDERHOOK TIMOTHY
CEO,CB,DIR
JS
$86,965
8,636
---
9/10/24
---
$10.07
506,432
-1.7
D
R
9/12/24 - 4:19:08 pm
8
    
 
MADDEN LARRY
CFO
AS
$79,641
7,148
8/23/24
8/26/24
---
$11.12
556,639
-1.3
D
10b
8/27/24 - 4:12:29 pm
9
    
 
MADDEN LARRY
CFO
JS
$129,303
14,009
---
6/10/24
---
$9.23
563,787
-2.4
D
R
6/12/24 - 9:04:35 pm
10
    
 
VANDERHOOK CHRISTOPHER
COO,DIR
JS
$78,723
8,529
---
6/10/24
---
$9.23
515,068
-1.6
D
R
6/12/24 - 9:02:15 pm
11
    
 
VANDERHOOK TIMOTHY
CEO,CB,DIR
JS
$78,723
8,529
---
6/10/24
---
$9.23
515,068
-1.6
D
R
6/12/24 - 9:00:31 pm
12
    
 
YANG VIVIAN
DIR
JB
---
18,359
---
6/4/24
---
---
81,531
29.1
D
R
6/4/24 - 9:23:46 pm
13
    
 
VALDES MAX O
DIR
JB
---
18,359
---
6/4/24
---
---
70,952
34.9
D
R
6/4/24 - 9:22:52 pm
14
    
 
WILLIAMS ELIZABETH GOODMAN
DIR
JS
$164,713
17,320
---
6/2/24
---
$9.51
87,137
-16.6
D
R
6/4/24 - 9:24:36 pm
15
    
 
YANG VIVIAN
DIR
JS
$164,713
17,320
---
6/2/24
---
$9.51
63,172
-21.5
D
R
6/4/24 - 9:23:46 pm
16
    
 
VALDES MAX O
DIR
JS
$164,713
17,320
---
6/2/24
---
$9.51
52,593
-24.8
D
R
6/4/24 - 9:22:52 pm
17
    
 
MADDEN LARRY
CFO
JB
---
121,490
---
3/15/24
---
---
577,796
26.6
D
R
3/19/24 - 7:37:19 pm
18
    
 
VANDERHOOK CHRISTOPHER
COO,DIR
JB
---
194,384
---
3/15/24
---
---
523,597
59.0
D
R
3/19/24 - 7:35:46 pm
19
    
 
VANDERHOOK TIMOTHY
CEO,CB,DIR
JB
---
194,384
---
3/15/24
---
---
523,597
59.0
D
R
3/19/24 - 7:33:37 pm
20
    
 
VANDERHOOK CHRISTOPHER
COO,DIR
JS
$836,069
82,534
---
3/10/24
---
$10.13
329,213
-20.0
D
R
3/12/24 - 9:11:31 pm
21
    
 
VANDERHOOK TIMOTHY
CEO,CB,DIR
JS
$836,069
82,534
---
3/10/24
---
$10.13
329,213
-20.0
D
R
3/12/24 - 9:10:41 pm
22
    
 
MADDEN LARRY
CFO
JS
$620,250
61,229
---
3/10/24
---
$10.13
456,306
-11.8
D
R
3/12/24 - 9:07:50 pm
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