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 B  AB  JB*  OB  OE*  OE
 S  AS  JS*  OS  OS*  3
 JB
 JS
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Detailed Insider History For:
'NOELL CHARLES III'
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#:
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Insider Title
Company Name
Ticker
Trans Type
Dollar Value
Shares Traded
Trans Date From
Trans Date To
Trans Price From
Trans Price To
Total Holdings
Delta % Owned
Owned
Other Info
SIC Code
SIC Sector
SIC Industry
SIC Sub-Industry
Input Date
1
DIR
SERVICENOW INC
NOW
S
$5,130,538
127,627
5/16/13
5/17/13
$40.07
$40.14
774,356
-14.1
D
---
7372
Services
Business Services
Services- Prepackaged Software
5/20/13 - 9:30:59 pm
2
DIR
SERVICENOW INC
NOW
S
$1,709,363
42,522
5/16/13
5/17/13
$40.07
$40.14
32,174
-56.9
I
---
7372
Services
Business Services
Services- Prepackaged Software
5/20/13 - 9:30:59 pm
3
DIR
SERVICENOW INC
NOW
S
$5,295,415
131,488
5/14/13
5/15/13
$39.99
$40.52
901,983
-12.7
D
---
7372
Services
Business Services
Services- Prepackaged Software
5/16/13 - 9:33:49 pm
4
DIR
SERVICENOW INC
NOW
S
$1,765,884
43,848
5/14/13
5/15/13
$39.99
$40.52
74,696
-37.0
I
---
7372
Services
Business Services
Services- Prepackaged Software
5/16/13 - 9:33:49 pm
5
DIR
SERVICENOW INC
NOW
S
$997,969
25,009
5/10/13
5/13/13
---
$39.72
1,033,471
-2.4
D
---
7372
Services
Business Services
Services- Prepackaged Software
5/14/13 - 9:30:55 pm
6
DIR
SERVICENOW INC
NOW
S
$332,724
8,338
5/10/13
5/13/13
---
$39.72
118,544
-6.6
I
---
7372
Services
Business Services
Services- Prepackaged Software
5/14/13 - 9:30:55 pm
7
DIR
SERVICENOW INC
NOW
S
$641,597
15,876
5/6/13
5/7/13
---
$40.07
1,058,480
-1.5
D
---
7372
Services
Business Services
Services- Prepackaged Software
5/8/13 - 9:30:49 pm
8
DIR
SERVICENOW INC
NOW
S
$213,866
5,292
5/6/13
5/7/13
---
$40.07
126,882
-4.0
I
---
7372
Services
Business Services
Services- Prepackaged Software
5/8/13 - 9:30:49 pm
9
DIR
SERVICENOW INC
NOW
S
$1,821,177
45,998
---
5/1/13
$39.53
$40.21
1,074,356
-4.1
D
---
7372
Services
Business Services
Services- Prepackaged Software
5/2/13 - 9:45:42 pm
10
DIR
SERVICENOW INC
NOW
JS
---
13,000
---
2/27/13
---
---
730,461
-1.7
D
---
7372
Services
Business Services
Services- Prepackaged Software
2/27/13 - 8:36:16 pm
11
DIR
SERVICENOW INC
NOW
S
$716,419
22,999
---
2/26/13
---
$31.15
743,461
-3.0
D
---
7372
Services
Business Services
Services- Prepackaged Software
2/27/13 - 8:36:16 pm
12
DIR
SERVICENOW INC
NOW
S
$2,659,934
79,305
2/19/13
2/20/13
$33.39
$33.87
---
All
I
---
7372
Services
Business Services
Services- Prepackaged Software
2/21/13 - 9:48:55 pm
13
DIR
SERVICENOW INC
NOW
S
$3,354,055
100,000
2/19/13
2/20/13
$33.39
$33.87
571,511
-14.9
D
---
7372
Services
Business Services
Services- Prepackaged Software
2/21/13 - 9:48:55 pm
14
DIR
SERVICENOW INC
NOW
S
$1,208,257
41,398
---
2/13/13
$29.18
$29.75
671,511
-5.8
D
A
7372
Services
Business Services
Services- Prepackaged Software
2/21/13 - 9:47:49 pm
15
DIR
SERVICENOW INC
NOW
S
$1,208,257
41,398
---
2/13/13
$29.18
$29.75
671,511
-5.8
D
---
7372
Services
Business Services
Services- Prepackaged Software
2/15/13 - 8:12:26 pm
16
DIR
SERVICENOW INC
NOW
JS
$258,953,056
9,633,670
---
11/20/12
---
$26.88
142,349
-98.5
I
---
7372
Services
Business Services
Services- Prepackaged Software
11/20/12 - 4:08:45 pm
17
DIR
SERVICENOW INC
NOW
JS
$3,029,134
112,691
---
11/20/12
---
$26.88
362,005
-23.7
D
---
7372
Services
Business Services
Services- Prepackaged Software
11/20/12 - 4:08:45 pm
18
DIR
SERVICENOW INC
NOW
JB
---
40,547,856
---
7/5/12
---
---
29,913,036
---
I
---
7372
Services
Business Services
Services- Prepackaged Software
7/6/12 - 12:24:06 pm
19
DIR
SERVICENOW INC
NOW
JB
---
474,696
---
7/5/12
---
---
474,696
New
D
---
7372
Services
Business Services
Services- Prepackaged Software
7/6/12 - 12:24:06 pm
20
DIR
SERVICENOW INC
NOW
3
---
---
---
6/28/12
---
---
---
---
---
---
7372
Services
Business Services
Services- Prepackaged Software
7/2/12 - 9:29:14 pm
21
DIR
SERVICENOW INC
NOW
3
---
---
---
6/28/12
---
---
8,434
---
I
---
7372
Services
Business Services
Services- Prepackaged Software
6/28/12 - 8:31:38 pm
22
DIR
SERVICENOW INC
NOW
3
---
---
---
6/28/12
---
---
24,068
---
I
---
7372
Services
Business Services
Services- Prepackaged Software
6/28/12 - 8:31:38 pm
23
DIR
SERVICENOW INC
NOW
3
---
---
---
6/28/12
---
---
150
---
I
---
7372
Services
Business Services
Services- Prepackaged Software
6/28/12 - 8:31:38 pm
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